Advertising and digital marketing news.

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May 22, 2014

Retail Marketing

Next time you’re at the grocery store make note of how retail marketing is using psychology to market breakfast cereals to children. Children’s cereal boxes […]
January 31, 2014

Branding

From big companies to non-profits to products, creating a brand is a delicate, often time-consuming process.
January 31, 2014

Direct Mail

Starting the New Year off right — from our own personal goals to planning for your client — we think about it every January don’t […]
January 31, 2014

Smart marketing for smartphones— why mobile marketing matters

Mobile is becoming one of the most important channels in the marketer’s arsenal, not only because of the opportunities that exist today but also because of its expected potential over the next few years with the widespread adoption of smartphones.
January 31, 2014

Social Media

2014 is going to be a killer year for Social Media and Small Business. Social Media allows small businesses to leverage technology to even the […]
August 24, 2013

Social Media Marketing

Understanding and utilizing social media successfully can be overwhelming, but it presents a powerful opportunity to develop your brand. Social media is the best opportunity to develop your online and offline brand. It also serves as a valuable feedback tool to gauge your customer’s impressions of you. The web is a valuable tool to develop relationships, not only with your end users, but with resources to help you find solutions to problems, sourcing talent, researching potential clients and zeroing-in on prospects.
August 24, 2013
Wordpress website design by RLS Group advertising agency in Jacksonville Florida

Web Site Design, Development and SEO

Building a successful website is one part art and four parts science. Websites today are expected to perform many roles- from being your company’s frontline brand ambassador to functioning as a coded indexing tool for search engines to see, utilizing the latest search engine optimization.