Advertising and digital marketing news.

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January 31, 2014

Smart marketing for smartphones— why mobile marketing matters

Mobile is becoming one of the most important channels in the marketer’s arsenal, not only because of the opportunities that exist today but also because of its expected potential over the next few years with the widespread adoption of smartphones.
January 31, 2014

Direct Mail

Starting the New Year off right — from our own personal goals to planning for your client — we think about it every January don’t […]
May 22, 2014

Retail Marketing

Next time you’re at the grocery store make note of how retail marketing is using psychology to market breakfast cereals to children. Children’s cereal boxes […]
April 19, 2015

Mobile-friendly websites NOW!

Google Mobilegeddon: Will Your Website Disappear on April 21? March 26, 2015 by Chris Middings The month of April is full of important deadlines. The […]
May 6, 2015

Google searches on mobile devices surpass PCs

Google searches on mobile devices surpass PCs in US for 1st time By MICHAEL LIEDTKE May. 5, 2015 1:11 PM EDT SAN FRANCISCO (AP) — Google’s influential search […]
May 7, 2015

Infographics

Infographics are graphic visual representations of data designed to present complex information in a clear and easily-understood way. Dynamic infographics go one step further and […]
June 10, 2015
Best time for email marketing

Best Time of Day for Email Marketing

  Do you want to know the best time to send out your email campaign? Here are the latest email marketing stats for May, 2015
January 22, 2016
social media marketing

Social Media Marketing Is Now Like Advertising

Social Media Marketing- “You’ve got to pay to play.” As the role of programmatic buying and selling in digital advertising continues to grow, issues surrounding […]
February 1, 2016
Lance peanut butter crackers

New Market and Product Development

With today’s fast-paced business environment, it’s more important than ever to constantly develop new markets and new products. Changing technology and consumer demand requires companies to update […]